Traditional Bis is considered to be a consolidate brand in its market. Its irresistible taste allows Kraft to launch a new product, Mini Bis.
In order to keep the product´s flavor irresistible and crunchy, Dixie Toga has developed to Kraft Company a Mini Bis package.
The innovative package in a cup shape was developed in Polypropylene, having a barrier against oxygen and humidity, that everlasting providing crunchy taste of the product, common feature of Bis. Besides that, it has been created thinking of practicity, convenience and making it easier to handle and carry.
The lid has been developed in transparent Polypropylene, having a Protection Stamp as well, protecting the product because of the BOPP with high barrier, providing easy opening.
Moreover, the package contributes to the environment due to the fact that the customers can reuse the cup.
|
|